E-COMMERCE SEO — MONTHLY RETAINER
Category and product pages, treated as revenue-producing inventory.
Category and product-listing pages fixed, prioritised, and measured by organic revenue per category — not by session count or a blended traffic figure. Built for Shopify, Shopware, and Magento specifically, not generic ecommerce advice.
Who it’s for
Your catalog keeps growing and organic revenue doesn't move with it.
A platform migration tanked your category-page rankings.
Faceted navigation is throwing off duplicate-content and crawl-budget problems a previous agency flagged but never fixed.
You need advice specific to Shopify, Shopware, or Magento — not generic ecommerce SEO.
What’s included
Faceted-nav de-duplication
Shopify collection URLs, Shopware and Magento layered-navigation filters identified and canonicalised.
Crawl budget at scale
wasted budget on filtered and parameter URLs fixed first.
Canonicalisation
pagination, sort orders, and colour/size variants pointed at the URL that should rank.
Category content & internal linking
prioritised by the categories with the largest revenue opportunity.
Process
Fast track
- 01
Platform-specific technical audit
Faceted-nav, canonical, and crawl-budget issues specific to Shopify, Shopware, or Magento.
- 02
Fast canonical/faceted-nav corrections
Ship within weeks, not months — these are configuration fixes, not new content.
Gradual track
- 01
Category-page content & linking, prioritised by revenue opportunity
The categories worth the most get rebuilt first, not the ones that are easiest.
- 02
Topical authority for new categories
Genuinely gradual — building authority for a category with no history takes longer, and we'll say so rather than promise a date.
Proof
DTC skincare brand, ~450 SKUs on Shopify
Before: Organic category revenue ~€18,000/month.
After: ~€31,000/month over 6 months, following faceted-nav canonicalisation and a category-content rebuild on the two highest-revenue lines.
Illustrative exampleOutdoor-equipment retailer, ~6,000 SKUs on Magento
Before: 58% of category pages indexed after a platform migration.
After: 91% indexed within 10 weeks, following canonical and pagination fixes.
Illustrative exampleHome-goods retailer, ~2,200 SKUs on Shopware
Before: Organic transactions from category pages roughly 210/month.
After: Roughly 340/month over 5 months, following faceted-nav de-duplication and internal linking prioritised by revenue.
Illustrative examplePricing
E-Commerce SEO
3.500 € / month
3-month minimum, 30 days' notice. Price scales with catalog size and platform complexity — €3,500 covers a standard single-platform catalog; multi-market or multi-platform stores are quoted on the free call.
FAQ
Some of this is genuinely fast: canonical and faceted-navigation corrections are configuration fixes that can ship within weeks. Topical authority for a brand-new category is genuinely gradual — we'll tell you plainly which fixes are which, and we name platform quirks (Shopify collection URLs, Shopware and Magento layered navigation) specifically rather than giving generic ecommerce advice.
The audit and the fixes are platform-specific from day one — Shopify's collection-URL structure, Shopware's and Magento's faceted filters, and each platform's canonical and pagination quirks are named and handled individually, not folded into one generic ecommerce checklist.
By organic revenue opportunity — the categories with the most to gain get worked on first, not the ones that are quickest to ship.
Yes — platform migrations are one of the most common triggers for this service. We start with the technical audit to find exactly what the migration broke (redirects, canonical mapping, template changes) before any content work starts.
No — this is specifically organic category and product-page SEO. It works alongside a content team or paid-media agency; it doesn't manage either.